This article was co-authored by Melissa Rodriguez and by How.com.vn staff writer, Megaera Lorenz, PhD. Melissa Rodriguez is a Marketing and Advertising Specialist and the Founder of Social Media Relations out of Los Angeles, California. With over 5 years of experience, she specializes in branding, content production, social media marketing, and public relations. Melissa holds BS degrees in Global Perspectives and Corporate Finance and Accounting from Bentley University.
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Twitter is a fast-paced and popular social network, so you may be wondering if there’s some way to make your Tweets stand out from the crowd. Fortunately, the answer is yes. In this article, we’ll show you research-backed ways to craft Tweets that will grab your readers’ attention and encourage them to like, retweet, and respond.
Things You Should Know
- Try Tweeting things that will generate a response, such as questions or opinions that allow you to tag other users.
- Tweets with images, videos, or gifs attached tend to draw more engagement.
- Even as character limits have loosened on Twitter, shorter Tweets still perform best on the platform.
Steps
Expert Q&A
- QuestionWho should have a Twitter account?Melissa RodriguezMelissa Rodriguez is a Marketing and Advertising Specialist and the Founder of Social Media Relations out of Los Angeles, California. With over 5 years of experience, she specializes in branding, content production, social media marketing, and public relations. Melissa holds BS degrees in Global Perspectives and Corporate Finance and Accounting from Bentley University.
Marketing & Advertising SpecialistTwitter is a very news oriented platform where people go to get news. Anyone associated with investors, corporate levels, politics, or the financial industry should use Twitter. If you are in any of these fields, you should have a Twitter account. - QuestionHow can you increase your popularity on Twitter?Melissa RodriguezMelissa Rodriguez is a Marketing and Advertising Specialist and the Founder of Social Media Relations out of Los Angeles, California. With over 5 years of experience, she specializes in branding, content production, social media marketing, and public relations. Melissa holds BS degrees in Global Perspectives and Corporate Finance and Accounting from Bentley University.
Marketing & Advertising SpecialistYou can pick somebody who has a very high profile tweet and give a clever retweet or response to them. It can go viral because other people will like it, comment on it, and continue the conversation. Another way to gain popularity is by starting a challenge.
Tips
References
- ↑ https://www.tandfonline.com/doi/full/10.1080/00913367.2017.1405754
- ↑ https://communityengagementhub.org/wp-content/uploads/sites/2/2020/03/How-to-do-polling-on-social-media.pdf
- ↑ Melissa Rodriguez. Marketing & Advertising Specialist. Expert Interview. 23 April 2021.
- ↑ Melissa Rodriguez. Marketing & Advertising Specialist. Expert Interview. 23 April 2021.
- ↑ Melissa Rodriguez. Marketing & Advertising Specialist. Expert Interview. 23 April 2021.
- ↑ https://www.researchgate.net/publication/327227107_Social_media_engagement_in_the_digital_age_Accountability_or_threats
- ↑ https://emeritus.org/blog/digital-marketing-social-media-handler/
- ↑ https://journals.sagepub.com/doi/10.1177/0022243719881113
- ↑ https://topr.online.ucf.edu/use-twitter-repliesmentions-to-reach-out-to-professional-networks-beyond-the-class/
- ↑ https://nismonline.org/tagging-others-social-media-posts/
- ↑ https://www.sciencedirect.com/science/article/abs/pii/S0363811122000297
- ↑ https://help.twitter.com/en/using-x/url-shortener
- ↑ https://blog.twitter.com/en_us/a/2014/what-fuels-a-tweets-engagement
- ↑ https://blog.twitter.com/en_us/a/2013/tweet-tips-most-effective-calls-to-action-on-twitter
- ↑ https://www.prsa.org/article/how-long-should-your-social-media-post-be
- ↑ https://ijoc.org/index.php/ijoc/article/viewFile/19269/3878
- ↑ https://www.pewresearch.org/internet/2016/08/15/the-hashtag-blacklivesmatter-emerges-social-activism-on-twitter/
- ↑ https://journalistsresource.org/politics-and-government/fake-news-conspiracy-theories-journalism-research/
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