3
readers helped!

This helped me

How to Start an Internet Dating Site

With the increasing use of the Internet as a way for people to communicate, online dating sites have become a highly popular way for single people to meet and find romantic partners. Starting your own Internet dating site takes time, hard work, and creativity, but these sites have real potential as moneymaking businesses and as a way to help single people find true love. Follow these steps to start an Internet dating site.

Steps

  1. How.com.vn English: Step 1 Study other popular online dating sites to see how to start an Internet dating site.
    See what appeals to you and research what type of competitor sites are successful, how they work, and what they look like.
  2. Step 2 Decide on your dating "niche."
    Many sites exist already that are used by the general dating public, so hitting a more specialized dating market (college-age singles, over 35 singles, AARP member singles, arts-oriented singles, wine enthusiast singles, etc.) is the key.
  3. Step 3 Create a section for "profile info.
    ," which includes cultural background; e.g.: Nationality, religion, language, etc. Also contain likes and dislikes, hobbies, etc.
  4. How.com.vn English: Step 4 Think up a name for your business, check for domain name availability, and design a logo.
    Display your logo on your site and all of your business communications. Branding is key to making your site attractive and to have a real "presence" in the online world--which is where you will find most of your customers.
  5. How.com.vn English: Step 5 Establish yourself as a new business with a business bank account.
    It's probably not necessary to obtain a business license. Just having social security number tax documentation is usually sufficient.
  6. Step 6 Use an online "site builder" to set up your online site.
    Many site builder sites are available and affordable and will walk you through the steps of how to start an Internet dating site. Many sites use templates to make the process quick and easy, and some "builder" sites are even specifically geared towards creating a dating site.
    • Start by figuring out what kind of pages and content you want to display on your site, and how you'll group them, and go from there.
  7. How.com.vn English: Step 7 Sign up with a payment processing system.
    It's not necessary to even set up a merchant account. Reliable third party sites like PayPal are easy to use for accepting payments via email.
  8. How.com.vn English: Step 8 Market the site to get users to sign on.
    Search social media sites for singles to target. Advertise at singles' events and events that suite your site's niche. Do a major e-mail blast to singles, with special offers to provoke interest. Note that new dating sites are no longer allowed to advertise on Facebook.
    • Don't forget to claim your Google My Business listing.
    • You can claim the social media profiles that match your business name and advertise on other social media sites, like Instagram, YouTube, and LinkedIn.
  9. How.com.vn English: Step 9 Go over all the details to make sure your site is perfect.
    Applaud yourself for learning how to set up your own Internet dating site. Go live and watch your online dating business take off.
  10. How.com.vn English: Step 10 Give to your...
    Give to your site power start growth and leads acceleration, buying dating website's email database and making smart email marketing campaigning and submit your site to all main search engine's and famous boards/catalogs.
    Advertisement


Community Q&A

Search
Add New Question
  • Question
    Who handles the technical administration of the site and what does it usually cost?
    How.com.vn English: Community Answer
    Community Answer
    Well that really depends on you. You could administer the site yourself if you have the technical knowledge. If you don't, then you will have to hire someone/company to do that on your behalf. As to what it will cost, it generally depends on the person or company you hire to administer the site for you.
  • Question
    Can a free dating site advertise on Facebook?
    How.com.vn English: Community Answer
    Community Answer
    No, Facebook requires manual authorization for dating websites, and is not currently accepting applications for manual authorization.
  • Question
    How much does it usually cost to start up your own website?
    How.com.vn English: Kashif Moazzam
    Kashif Moazzam
    Community Answer
    That really depends on you. Though a domain name and hosting is the most vital part of a website, and generally you can purchase a domain for about £10 GBP and hosting packages you can shop around for to get them for as little as £5 GBP per month. Though you can get a better price if you pay annually in advance.
See more answers
Ask a Question
200 characters left
Include your email address to get a message when this question is answered.
Submit

      Advertisement

      Tips

      • Offer special features like "chatting," instant messaging and different levels of membership ("Silver," "Gold," or "Platinum") that offer extra features depending on the membership (and price) level.
      • Continue sending emails of potential "dates" to members whose memberships have lapsed, to show them what they are missing by not being out in the dating scene with their site.
      • Offer discounts to members who sign up for longer time periods, for example, $30 a month for 1 month, $18 a month for 3 months and $10 a month for a 6-month commitment.
      Show More Tips
      Advertisement

      Warnings

      • Use a reliable and secure payment company to guard against potential credit card and bank fraud against members who are giving out secure information online. Fraud against members can be potentially ruinous for your business.
      • Due to the emotionally fraught nature of dating, it's important to give users an easy way to log complaints and block other users who might send inappropriate or abusive communication. This is another important aspect of security that must be built into the site.
      • Beware of sex offenders using the site to lure unsuspecting people into dates. The potential for misuse is always there on dating sites, so security (like checking names of new users against a registry of sex offenders) measures are an unfortunate but necessary reality of running your own site.
      Advertisement

      References

      1. www.datingsitebuilder.com
      2. www.eharmony.com
      3. www.match.com

      About this article

      How.com.vn English: Ryan Conway
      Co-authored by:
      Marketing Expert
      This article was co-authored by Ryan Conway. Ryan Conway is a Marketing Expert and the Founder of Digital Tradesman, a digital marketing agency that helps builders, contractors, and tradesmen grow their business online. With over a decade of experience, he specializes in marketing, web design, and search engine optimization. Ryan holds a BS in Business Administration and Entrepreneurial Studies from Hartford University. He also studied Graphic and Web Design at the Boston University Center for Digital Imaging Arts. Ryan participated in Seth Godin’s altMBA in the winter of 2016. This article has been viewed 380,869 times.
      How helpful is this?
      Co-authors: 38
      Updated: April 5, 2023
      Views: 380,869
      Thanks to all authors for creating a page that has been read 380,869 times.

      Reader Success Stories

      • How.com.vn English: Quamel Seales

        Quamel Seales

        Sep 30, 2016

        "Very helpful and to the point. Just trying to help people and make a few dollars at the same time. On the net you..." more

      Is this article up to date?

      ⚠️ Disclaimer:

      Content from Wiki How English language website. Text is available under the Creative Commons Attribution-Share Alike License; additional terms may apply.
      Wiki How does not encourage the violation of any laws, and cannot be responsible for any violations of such laws, should you link to this domain, or use, reproduce, or republish the information contained herein.

      Notices:
      • - A few of these subjects are frequently censored by educational, governmental, corporate, parental and other filtering schemes.
      • - Some articles may contain names, images, artworks or descriptions of events that some cultures restrict access to
      • - Please note: Wiki How does not give you opinion about the law, or advice about medical. If you need specific advice (for example, medical, legal, financial or risk management), please seek a professional who is licensed or knowledgeable in that area.
      • - Readers should not judge the importance of topics based on their coverage on Wiki How, nor think a topic is important just because it is the subject of a Wiki article.

      Advertisement